Case Study

Combining people + tech

  • AdTech Solutions, Awarded Campaign, Search

The Challenge

Vuulr was executing Paid Search in-house but after a few months of optimisations the performance was stagnating. JOLT was challenged to improve performance around the world with reducing Cost Per Leads and increasing number of leads

Our Solution

A proven approach: People + Tech

Our search experts identified a number of immediate and long-term wins. On top of that, we leveraged an AdTech solution that used ML to automatically highlights all the optimisations that could drive better performance

A complex AdTech that made the impossible possible

It checked all of Google ads parameters (more than 120) every single day to ensure the tool was used to the max

JOLT used its proven approach of People + Tech to deliver outstanding performance

The Results

Cost Per Acquisition

Compared to Previous Campaigns
- 0 %

Conversion Rate

Compared to Previous Campaigns
+ 0 %

Total conversions

Compared to Previous Campaigns
+ 0 %

Click Through Rate

Compared to Previous Campaigns
+ 0 %

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Reinventing traditional awareness research

The Challenge

McCormick, one of the global leaders in herbs and spices, never communicated before in Asia and wanted to start build brand awareness and consideration with consumers, that could then translate to sales 

Our Solution

Uncovering Deep Consumer Insights

JOLT started by using their Usage & Attitude study to uncover consumer insights but also to understand how we could bring the different audience segments to life across media

Uncovering Deep Consumer Insights

JOLT started by using their Usage & Attitude study to uncover consumer insights but also to understand how we could bring the different audience segments to life across media

Uncovering Deep Consumer Insights

JOLT started by using their Usage & Attitude study to uncover consumer insights but also to understand how we could bring the different audience segments to life across media

JOLT employed consumer insights to create a year-long strategy across Southeast Asia, leveraging key cultural moments, employing specific tactics on Paid Social, and incorporating AdTech platforms while optimising the budget with J-CAL

The Results

Grew Followers to

on Owned Social Channels
0 k

Reach & Engaged with

Relevant Users Across APAC
0 m

CPC, CPM, CPE

Improvement Year-On-Year
+ 0 %